2010 Toyota Prius

Meet the Prius: Toyota's Hybrid Prodigy Continues

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2010 Toyota Prius Prius IV Base
Transformed by a fresh design, a higher EPA fuel-economy, new features, additional options, and increased power and capability, the 2010 Toyota Prius is the hybrid you don't want to overlook. This 4-door hatchback seats up to five passengers comfortably, allowing you the space and mobility to get where you need to go with comfort and ease. With so much style, efficiency, and cabin room, it's no wonder the Prius has been said to only get better as the years go on.

The Prius is a gas/electric hybrid that runs with the combination of a 4-cylinder engine, a battery-powered electric motor, as well as a continuously variable automatic transmission (CVT). The Prius' unique Toyota hybrid system allows for the operation of the vehicle using either one or both of its power sources. This balances acceleration and fuel economy, making for a ride that is not only smooth and enjoyable, but cost efficient as well. The benefits of the 2010 Prius are endless.

The Prius has made its debut with four outstanding trim options: the II, III, IV, and V. With the just-added additional features of adjustable-height driver seats, telescopic steering columns, heated front seats, curtain side airbags, and more, the comfort and amenity provided to driver and passenger alike is unparalleled by Prius models of previous years. The 2010 Prius even draws upon features left exclusively to Toyota's Lexus division in prior years, including Intelligent Parking Assist that provides hands-free parallel parking and Lane Keep Assist with lane-departure warning. With such a wide variety of perks, the 2010 Prius is revolutionizing its appeal in the hybrid world. Test drive a 2010 Prius at your local Toyota dealer today and experience superior hybrid driving like never before.

Test Drive the NEW 2010 Toyota Prius I Base Hatchback Today!

Base Price: $21,400
 Prius Prius I The 2010 Toyota Prius I Base Hatchback rides on 6J x 15" aluminum alloy wheels and comes standard with aerodynamic projector-beam auto-off headlamps. The soothing interior accommodates up to five passengers, and comes standard with 60/40 split rear seat, air conditioning, and a four-speaker AM/FM audio system with CD player and auxiliary audio jack.

The fine comfort, fuel performance, and advanced technology of the 2010 Toyota Prius I Base Hatchback could be yours for a price you can afford. Test drive one today!

The 2010 Prius II Hatchback

Base Price: $22,800
 Prius Prius II This Prius II comes with trim-specific features such as a driver door Smart Key entry system with a push button start and remote illuminated entry, and aerodynamic multi-reflector projector beam headlams with auto-off. Also included is an auxiliary audio mini-jack and an excellent six-speaker AM/FM/CD/MP3/WMA player.

Introducing Toyota's 2010 Prius III

Base Price: $23,800
 Prius Prius III While the III is similar in many ways to the Prius II, such as in its possession of aerodynamic multi-reflector projector-beam headlamps with auto-off, a driver door smart key entry system with push button and remote illuminated entry, 6J x 15 inch 5-spoke aluminum alloy wheels, and P195/65 R15 tires, it does embark on its own path with a few key differences, as well. The Prius III comes standard with a high quality audio system: the JBL AM/FM/CD changer, with integrated XM satellite radio, MP3/WMA playback capability, hands-free phone capability via Bluetooth, and more. Also available are great options like the Navigation Package and Solar Roof Package to truly customize your Prius III.

The All New Prius IV

Base Price: $26,600
 Prius Prius IV The Prius IV is one of the 2010 Toyota hybrid's most renowned Prius trim options available on the market. While it is visually similar to the Prius II and III trim models, due to its 6J x 15 inch 5-spoke aluminum alloy wheels and P195/65 R15 tires, there are still many differences that set the IV apart from the rest. Its three-door Smart Key entry system, driver and passenger water repellant windows, illuminated entry, and leather-trimmed interior, are just a few of the features that make the IV stand out in a category all its own. Visit your local Toyota dealer to take the Prius IV you've been waiting for out for an exhilirating test drive today.

The 2010 Prius V: The Ultimate Prius Trim Available

Base Price: $28,070
 Prius Prius V The 2010 Prius V is the ultimate trim that comes complete with bright LED headlights, fog lights, and 17-inch alloy wheels as opposed to the 15s that come with the other trim models. The V is the premier Prius trim option available, and comes standard with a leather-trimmed interior, heated front seats, driver lumbar support, a plasma cluster, and more. It even comes stocked with a JBL AM/FM/CD changer audio system with integrated XM satellite radio, MP3 playback capability, Bluetooth wireless technology, and eight speakers.

2010 Toyota Prius Features And Standard Equipment

Specifications
Horsepower:98   MPG City/Highway: 51 / 48
Torque:105   Seating: 5
Base Standard Equipment
Hybrid battery pack - Nickel-metal hydride - 650 volts maximum
Motor Generator Two
1.8-liter Atkinson cycle engine - 4-cylinder aluminum block and head, double overhead cam (DOHC), 16-valve VVT-i
Electronically controlled continuously variable transmission (ECVT)
Suspension, front - Independent MacPherson strut suspension - With stabilizer bar
Suspension, rear - Torsion beam - With stabilizer bar
Steering - Electric power-assisted rack-and-pinion
Brakes - Front, ventilated front disc - (Hydraulic with power assist) with standard Anti-Lock Brake (ABS) system and integrated regenerative brake system, 10.0 in rotor
Brakes - Rear, Solid disc - (Hydraulic with power assist) with standard Anti-Lock Brake (ABS) system, 10.2 in. rotor
Brakes - Parking, pedal brake
Anti-lock Brake System (ABS)
Temporary spare tire
Aerodynamic rear deck spoiler
High Solar Energy-Absorbing (HSEA) glass
Intermittent windshield wipers
Rear window electric defogger with timer
Color-keyed foldable power side mirrors
Central instrument display - With digital speedometer, instant fuel consumption, fuel gauge, shift-lever indicator
Air conditioning with electric A/C compressor
Auto up/down on all windows
Driver's seat with vertical adjustment
60/40 split rear seat
Power door locks
12V power outlets (2)
Driver seatback pocket
Dual sunvisors with driver and front passenger vanity mirrors
Push button start and remote illuminated entry
Eco and Power modes
Multi-informational display - With energy monitor, fuel consumption history, hybrid system indicator and odometer with twin trip meters
Tilt/telescopic adjustable steering wheel - With audio and HVAC controls
Side-impact door beams
Front and rear energy-absorbing crumple zones
Three-point front seatbelts - With pretensioners and force limiters, ALR/ELR retractors on all passenger seatbelts, three-point seatbelts in all five seating positions
Active headrests
Child protector rear door locks
Adjustable front seatbelt shoulder anchors
Engine immobilizer
Star Safety System - Regenerative Anti-Lock Brakes (ABS) with Brake Assist (BA), Electronic Brake-force Distribution (EBD), enhanced Vehicle Stability Control (VSC) and Traction control (TRAC)
Driver and front passenger advanced airbag system - Driver and front passenger seat-mounted side airbags, driver knee airbag and front and rear seat side curtain airbags
Basic Limited Warranty - 3 years/36,000 miles
Powertrain Limited Warranty - 5 years/60,000 miles
Rust-Through Limited Warranty - 5 years/Unlimited miles
Hybrid-Related Component Coverage - 8 years/100,000 miles
Hybrid-Related Component Coverage - In applicable states (CA, MA, NY, NJ, VT, CT, ME, NM, and RI) - 15 years/150,000 miles with the exception of the hybrid battery which is warranted for 10 years/150,000 miles
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